NΛU directly connects customers with retailers

SOcial, LOcal, MObile. NΛU is a perfect implementation of the SoLoMo approach. Mobile searches become more local Over 70% smartphone-owners use location-based services. Mobile coupons are shared an average of 4+ times.

Communication Platform
Token NAU
Platform Ethereum
Raised $1,168,413
Country Russia
ICO Start Date 29 Nov 2017
ICO End Date 29 Dec 2017

About NAU

NAU is the platform that directly connects customers and retailers using blockchain technology to guarantee transparency and reliability. By enabling every user to be an affiliate to any retailer, NAU encourages consumers to spread the word about the platform, creating a unique ecosystem where each user is an avid ambassador, because that’s him, who gets rewarded by the retailers for bringing sales to the latter. The retailers, in their turn, get access to the highly-targeted local audience and pay only for the real leads ending up with particular actions including sales. This is by our vision the best possible interpretation of once popular SoLoMo (Social, Local, Mobile) marketing approach.
NAU is a very ambitious project requiring substantial initial and operational expenses. Our global aim is to create a fair and mutually beneficial platform where retailers can comfortably get additional sales based on transparent and affordable price while directly rewarding those who make these sales possible - the affiliates.
The main point of entry to NAU Platform is the mobile app with geolocation module. It allows users to find the retailers and particular offers to redeem. The app will be released in beta within 2 weeks after the public token sale is over. NAU has already set up local offices in Germany, Philippines, Colombia, Russia and Ukraine and started signing up retailers for the initial stage of platform deployment.


Yaroslav Shakula member of NAU ICO
Yaroslav Shakula
Founder, CEO
Egor Bruskin member of NAU ICO
Egor Bruskin
Max Gavriuk member of NAU ICO
Max Gavriuk
Olga Romanova member of NAU ICO
Olga Romanova
Head international sales
Ashit Joshi member of NAU ICO
Ashit Joshi
Business Development Advisor
Tzvi Shishler member of NAU ICO
Tzvi Shishler
Advisor on international marketing
Marc Kenigsberg member of NAU ICO
Marc Kenigsberg
Advisor on tokenomics and data
Andrew Tsvirkun member of NAU ICO
Andrew Tsvirkun
Coordinator, smart contract developer
Ievgen Pervushyn member of NAU ICO
Ievgen Pervushyn
Core developer
Alex Olar member of NAU ICO
Alex Olar
DBA, blockchain developer
Oleksandr Khoronko member of NAU ICO
Oleksandr Khoronko
Mobile developer
Artur Yenatskyi member of NAU ICO
Artur Yenatskyi
Frontend developer
Alex Voronovich member of NAU ICO
Alex Voronovich
Backend developer
Oleksandr Doskich member of NAU ICO
Oleksandr Doskich
Backend developer


  • 1

    JULY 2017

    Start of development

  • 2

    OCT 2017

    Private presale round

  • 3

    SEP - OCT 2017

    Local offices launch in 5 countries

  • 4

    OCT 2017

    Start of retailers sign up and onboarding

  • 5

    LATE OCT 2017

    Public presale round

  • 6

    NOV-DEC 2017

    Public main round

  • 7

    DEC 2017

    NΛU token emission

  • 8

    DEC 2017

    NΛU beta release

  • 9

    JAN 2018

    Start of global marketing campaign

  • 10

    Q1 2018 - Q4 2018

    Performance based token sale round

  • 11

    SPRING 2018

    NΛU token accepted as payment tool

  • 12

    2018 - 2019

    Launch on 20+ new markets (depending of funds raised)


Token Sale Info
Token NAU
Token Type ERC20
Platform Ethereum
Tokens for Sale 1000000000
Investment info
Accepting ETH, BTC, LTC
Soft cap 5,000,000 USD
Hard cap 20,000,000 USD
Raised $1,168,413

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