TokenStars TEAM logo

TokenStars TEAM

First celebrity management platform


TokenStars is the first celebrity management platform on the blockchain, providing advanced tools and incentives for deeper interaction between stars, fans, and advertisers. Having successfully started with the ​​ACE ​t​oken sale ​f​or ​t​ennis ($4.9M+ raised as of the sale end date, ACE is listed on OKEx, a top-10 digital asset trading platform), ​TokenStars has enhanced its team with top-notch experts and stars to launch the TEAM token: Lothar Matthäus, Valery Karpin (football), Tommy Haas, Robin Söderling, Cedric Pioline, Anastasia Myskina (tennis), Nikita Kucherov (hockey), Alexander Anter (poker) and Rico Torres (Hollywood) are among the famous celebrities supporting TokenStars. The first module of the TokenStars platform was launched in Dec. 2017, powering the Crypto Charity Auction to which many top stars donated their personal items.

Business services Charity Communication Cryptocurrency Entertainment Infrastructure Internet Media Other Platform Retail Smart Contract Software Sports

4.0


4.8
ICO PROFILE
4.2
TEAM
3.9
VISION
3.7
PRODUCT
Ended
Start Date 20 Dec 2017
End Date 28 Mar 2018
Token TEAM
Platform Ethereum
Price 1 TEAM = 0.0001 BTC
Country British Virgin Islands

About TokenStars TEAM

TokenStars is the first celebrity management platform on the blockchain, providing advanced tools and incentives for deeper interaction between stars, fans, and advertisers. Having successfully started with the ​​ACE ​t​oken sale ​f​or ​t​ennis ($4.9M+ raised as of the sale end!), ​TokenStars has enhanced its team with top-notch experts and stars to launch the TEAM token: Lothar Matthäus, Valery Karpin (football), Tommy Haas, Robin Söderling, Cedric Pioline, Anastasia Myskina (tennis), Nikita Kucherov (hockey), Alexander Anter (poker) and Rico Torres (Hollywood) are among the famous celebrities supporting TokenStars. Designed as a toolkit, the TokenStars platform consists of 12 integrated modules grouped in 4 layers by function:

  1. crowdfunding, enabling prospective talents to raise funds;
  2. infrastructure, providing the community with tools for key activities (scouting, voting, betting);
  3. fan community, allowing celebrities to grow their social capital and offering fans higher involvement;
  4. advertising, delivering smart and transparent data as well as engaged audiences to brands for more efficient promotion campaigns.
  5. As a utility token, TEAM will be used in most of the interaction activities powered by the TokenStars platform, including repayment of agency commissions from advertisers and supported talents, providing incentives to fans and external agents for finding promising talents (scouts) and for promoting celebrities (promoters), making betting bids, participating in the voting polls, getting access to exclusive offers from celebrities, and so on.

TokenStars develops its platform on the blockchain to make it transparent and verifiable, create a powerful global community, ensure lower money transfer costs and faster transactions with no need in a third party, as well as to eliminate middlemen in and bring more transparency to the celebrity management industry.

Based on a proven business model, TokenStars is lead by an experienced team with background at Groupon, Leo Burnett, Evernote, Rambler&Co and Mail.Ru Group. It is supported by blockchain advisors Tomoaki Sato (Starbase), Wulf Kaal (University of St. Thomas) and Edgar Kampers (Qoin). The first module of the TokenStars platform was launched in December 2017, powering the Crypto Xmas Charity Auction to which many worldwide famous celebrities donated their personal items with signatures.

Core Idea

The core idea behind TokenStars is to bring the interaction between stars, fans and advertisers to a new level and solve celebrity management industry problems.

Stars: talents and pros. In an era when professional career development highly relies on the ability to attract social capital and access the funding sources, stars need more ways to get discovered by the audience and sponsors.

Fans. The balance of celebrities, fans, and media has shifted dramatically. Fans no longer just watch. In real time they participate, analyze, critique, fantasize and connect with their favorite stars.
Fans need innovations that will provide opportunities for interaction and two-way communications with celebrities.

Advertisers. Brands seek new channels of promotion with highly engaged audience and demand transparent and adjustable tools to run advertising campaigns.

We understand that in order to encourage collaboration between huge number of participants TokenStars shall develop scalable digital solutions and competitive incentives for all parties.

Therefore, we build the modular blockchain platform that will allow participants to combine its blocks and achieve the desired results. Eventually it will change the way how celebrities connect with their fans and advertisers, making it more efficient and valuable.

We introduce TEAM token to empower the interaction between parties. TEAM tokens (ERC-20 standard) will serve as a form of access to the TokenStars platform and as an internal currency, required for the majority of operations and transactions within our ecosystem.

Team

Ksenia Chabanenko member of TokenStars TEAM ICO
Ksenia Chabanenko
Marketing & PR Advisor
Alexander Stratilatov member of TokenStars TEAM ICO
Alexander Stratilatov
Brand Partnerships Advisor
Eugeny Kuznetsov member of TokenStars TEAM ICO
Eugeny Kuznetsov
User Acquisition & Retention expert
Edgar Kampers member of TokenStars TEAM ICO
Edgar Kampers
Blockchain advisor
Wulf Kaal member of TokenStars TEAM ICO
Wulf Kaal
Blockchain advisor
Nicolay Danilov member of TokenStars TEAM ICO
Nicolay Danilov
Blockchain advisor
Tomoaki Sato member of TokenStars TEAM ICO
Tomoaki Sato
Blockchain advisor
Elena Masolova member of TokenStars TEAM ICO
Elena Masolova
Investor
Andrej Rusakov member of TokenStars TEAM ICO
Andrej Rusakov
Investor & Business Advisor
Evgeniy Potapov member of TokenStars TEAM ICO
Evgeniy Potapov
CTO
Pavel Stukolov member of TokenStars TEAM ICO
Pavel Stukolov
CEO
Aler Denisov member of TokenStars TEAM ICO
Aler Denisov
Smart-contract Developer
Timur Gavrilov member of TokenStars TEAM ICO
Timur Gavrilov
Head of Product
Irina Shashkina member of TokenStars TEAM ICO
Irina Shashkina
Marketing Director
Madina Hooke member of TokenStars TEAM ICO
Madina Hooke
Head of Sponsorships
Mikhailius Derkach member of TokenStars TEAM ICO
Mikhailius Derkach
Design advisor
Nick Grigoriev member of TokenStars TEAM ICO
Nick Grigoriev
Head of Support
Lena Mintz member of TokenStars TEAM ICO
Lena Mintz
Head of PR
Irina Soshinskaya member of TokenStars TEAM ICO
Irina Soshinskaya
Localization manager
Michael Zak member of TokenStars TEAM ICO
Michael Zak
COO, Head of Celebrities ICO

Milestones

  • 1

    H2 2017

    - Website
    - ACE Tokens creation and distribution
    - Module #9 Contest and Charity release
    - Partnership agreements with sports media
    - Partnership agreements with 3-6 Celebrities to support Charity Activities on the Platform
    - Global Marketing and PR activities targeted at fans to take part in Charity Activities and get aware of the
    Platform
    - 100+ customer discovery interviews with coaches, retired players, aspiring players and their
    parents
    - Determine 10 potential ‘target’ PROs
    - Sign 2 PROs
    - Build the core team (Development, Scouting, Marketing)
    - In-depth research of the industry as well as 5 Job interviews with Sports’ agencies employees to better understand their business model, pain points, opportunities for disruption
    - Tennis, Soccer and other Sports advisory board assembly
    - Business advisory board assembly
    - Sign first sponsorship deal With the Brand

  • 2

    Q1 2018

    - TEAM Tokens creation
    - DCV mechanism, Module #5 Voting release
    - Players’ Application Submission
    - Scouts’ activity personal dashboard
    - Module #4 Talent Scouting release
    - Website newsfeed for Talents
    - Global Marketing and PR activities targeted at young players and their coaches
    - Global Marketing and PR activities targeted at fans to take part in Charity Activities and get aware of the Platform
    - Start internal scouting Activities
    - Empower Scouts with more tools and information
    - Produce tutorials for the Scouts, Promoters and other internal training materials
    - Release internal Player assessment report
    - Finalize the typical agreement with the player
    - Sign two more sponsorship deals With the Brands

  • 3

    Q2 2018

    - Players scouting analytics automation
    - Users’ analytics dashboard to follow the project KPIs
    - Players scouting analytics automation
    - Module #12 Ecommerce release
    - Promoters’ activity personal dashboard
    - Global Marketing and PR activities targeted at Sponsors
    - Establish a structured marketing framework for all the main TAs (target audiences): funnels, content,
    marketing automation
    - Hold first Junior players assessment sessions
    - Produce advertising pitch decks for Promoters
    - Produce PR media kits for promoters

  • 4

    Q3 2018

    - Module #8 Fans Communications with Stars release
    - Module #1 Talent Support release
    - Global Marketing and PR activities targeted at all the main TAs
    - Run Marketing based on the measurable KPI-based and transparent Framework
    - Establish special projects and PRpartnerships to grow the awareness
    - Finalize the first Cohort Selection
    - Empower promoters with tools and information
    - Build small, agile internal advertising sales department

  • 5

    Q4 2018

    - Module #7 Bounty Fan Club release
    - Module #2 Star ICO “Time Tokenization” release
    - Run Marketing based on the measurable KPIbased and transparent Framework
    - Monitor performance, adjust assessment criteria, prepare for the contract renewal
    - “Customer Success” Organization establishment for all TAs
    - Sign sponsorship deal (brought by a promoter)
    - Build sales volume via internal advertising sales department

  • 6

    H1 2019

    - Module #6 Betting release
    - Module #7 Bounty Fan Club release
    - Module #3 Star ICO “Income Tokenization” release
    - Run Marketing based on the measurable KPIbased and transparent Framework
    - Set up the predictable Scouting process, running on a solid and measurable basis
    - Create and maintain cohort finalization and cohort management framework
    - Build a network of strong representatives in the most important sport and entertainment hubs worldwide

Financial

Token Info
Token TEAM
Token Type ERC20
Platform Ethereum
Price in ICO 1 TEAM = 0.0001 BTC
Tokens for Sale 45000000
Investment info
Accepting BTC, ETH, ACE
Distributed in ICO 60%
Soft cap 1,000,000 USD
Hard cap 15,000,000 USD

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